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The Dallas Museum of Art (DMA) League has announced European floral designer Françoise Weeks as the featured speaker for the DMA League’s Art in Bloom 2019. Eleanor Bond will serve as Art in Bloom chairman, alongside Art in Bloom honorary chairman, Beverly Freeman.

The 20th annual Art in Bloom, hosted by the DMA League, will be held on Sunday, March 31, 2019 at the Museum.   The New Orleans-inspired celebration, Joie des Fleurs, will offer live jazz entertainment, two brunch seatings, at 10:30 a.m. and 1:00 p.m. in the Atrium, as well as two seatings in the Horchow Auditorium for Weeks’ floral demonstration, at 12:00 and 2:30 p.m.   Proceeds support the Dallas Museum of Art’s exhibition and education programs, as well as the DMA League’s Floral Endowment Fund.

“We are so delighted to celebrate this milestone year with a presentation by renowned floral designer Françoise Weeks,” remarked Eleanor Bond, 2019 event chair.  “Attendees will be awestruck as she creates a series of detailed floral arrangements and wearable works of floral art in her extraordinarily unique.  By offering two opportunities to enjoy brunch and Francoise’s presentation, we anticipate our most successful event in Art in Bloom’s twenty-year history!”

Françoise Weeks, born in Belgium, has infused her work with a quintessential European reverence for flowers and nature. Combined with creativity and mechanical ingenuity, she has crystalized her singular style of Textural Woodlands and Botanical Haute Couture pieces, garnering a global following.

Weeks’ studio is located in Portland, Oregon. Her innovation and love of teaching have brought her to the Flower School Cohim in China, the Academy of Floral Art in Exeter, England, studios in Australia and Mexico, workshops at Mayesh and Florabundance and to the La Jolla and Memphis garden clubs. Her dynamic work has been published in Nacre, Fusion Flowers, Modern Wedding Flowers, Huffington Post, Flutter and Millieu.

In addition to brunch and Weeks’ presentation, attendees will enjoy the third annual Art in Bloom Floral Exhibition, a unique display of floral arrangements created by local designers.  On view in the Museum’s Level 2 European galleries, the floral exhibition will showcase designs inspired by Louisiana and New Orleans, as well as works from the Museum’s permanent collection.

Families visiting the Museum during Art in Bloom can also enjoy “floral-inspired” activities, including an artist demonstration in the Fleischner Courtyard, crafts in the Center for Creative Connections, and more.

Table sponsorships for Art in Bloom are available now beginning at $2,500.  Patron tickets, which include patron party on March 21, brunch, and floral demonstration, are $500 each.  Supporter level tickets are $250 each and include brunch and floral demonstration. Tickets for brunch only or floral presentation only are also available.  For more information about Art in Bloom: Joie des Fleurs, contact Edwina Gonzalez at the DMA’s Office of Special Events at 214-922-1800, or visit the Art In Bloom webpage at www.dma.org.

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