This September, during Childhood Cancer Awareness Month, Avondale is pleased to offer a bespoke Mulliner-designed Bentley Bentayga vehicle named the Victoris Edition. This one-of-a-kind luxury SUV was created in collaboration with renowned Dallas artist Stephen Selzler, and proceeds from the vehicle will create change for three local non-profit organizations supporting those facing childhood cancer. This bespoke vehicle is available now at Bentley Dallas.
September marks Childhood Cancer Awareness Month—a time to highlight the harsh realities faced by children with cancer, stress the critical need for life-saving research, and unite in support to create meaningful change for young patients and their families.
Elevating Charitable Missions
Net proceeds from the sale of this exceptional Bentayga vehicle will raise vital funds for three North Texas charities, each making a significant impact in helping people overcome obstacles:
- Children’s Health, which has been making life better for children in North Texas for more than 110 years as one of the nation’s premier pediatric care providers;
- Children’s Cancer Fund, on a mission to find a cure for all childhood cancers and support families affected by cancer; and
- The Child Study Center Cook Children’s, which provides children with complex developmental and behavioral disabilities the highest quality diagnosis, treatment and education to help them achieve their full potential.
Dedication in Design
Avondale called on internationally acclaimed artist Stephen Selzler to collaborate with Avondale and Bentley’s Mulliner division to create something truly unique for North Texas. A Dallas-based fine artist, Selzler has a focus on motoring culture, concourse events and motorsport. Known for his bold, expressive style, Selzler uses art as a means of storytelling.
Selzler’s design for the Bentayga reflects a powerful narrative of overcoming obstacles, with each detail of the vehicle serving as a tribute to those who have faced lifes toughest battles and emerged victorious. The artist’s intricate design touches every part of the vehicle—from the exterior to the interior—imbuing it with a message of hope, perseverance and strength.
The exterior features a unique, hand-painted design inspired by themes of renewal, featuring dynamic brushstrokes and vivid colors that symbolize the beauty found in resilience. Inside, the craftsmanship of the Bentley Bentayga is enhanced with Selzler’s bespoke artistic touches, including finely detailed embroidery, custom leather, and exclusive finishes from Mulliner that elevate the vehicle to an unprecedented level of elegance and artistry.
“Through this collaboration, we have created a moving tribute to the power of human resilience. The vehicle’s designs, from the bespoke paintwork to the interior details, are imbued with symbols of triumph and resilience, carefully curated to resonate with the stories of those overcoming life’s challenges. All of the design elements chosen are meant to reflect the spirit of victory and the courage of our community’s children that this project supports,” Selzler explained.
Bentley’s Mulliner division, known for its unparalleled craftsmanship and bespoke creations, has once again demonstrated its expertise in creating vehicles that transcend traditional luxury. These Bentley Bentayga vehicles are truly exceptional works of art, combining the iconic performance and refinement of Bentley with the profound message of hope and triumph.
“This partnership has led to the creation of an exceptional project that pushes the limits of automotive luxury, all while advocating for those overcoming life's greatest challenges. The outcome of this collaboration is the Victoris Edition, a blend of innovative design, expert craftsmanship, and compassionate philanthropy, designed to support organizations empowering children and their caregivers,” Hesham Elgaghil, president of Avondale, said. “We are proud to share Avondale’s commitment to community through this unique and moving collaboration.”
About Bentley Motors
Bentley Motors is the most sought-after luxury car brand in the world. The company’s headquarters in Crewe is home to all of its operations including design, R&D, engineering, Mulliner and production of the company’s five model lines, Continental GT, Continental GT Convertible, Flying Spur, Bentayga and Bentayga EWB. The combination of fine craftsmanship, using skills that have been handed down through generations, alongside engineering expertise and cutting-edge technology is unique to UK luxury car brands such as Bentley. It is also an example of high-value British manufacturing at its best. Bentley employs around 4,000 people at Crewe.
About Avondale Dealerships
Avondale Dealerships is an innovative business led by a team with decades of success and experience in the automotive industry. Avondale is supported by members who have an incredible spirit for delivering an elevated client experience. This SPIRIT of Avondale runs deep and is channeled in multiple ways to care for the local community. Avondale Dealerships operates Porsche Grapevine, Mercedes-Benz of Grapevine, Sprinter Grapevine, Aston Martin Dallas, Bentley Dallas, Koenigsegg Dallas, McLaren Dallas, Maserati Dallas and Rolls-Royce Motor Cars Dallas. In addition, the company manages Avondale Collision & Repair and Avondale Luxury Rentals.
For more information, visit www.avondale.com. Stay connected with Avondale on YouTube at www.youtube.com/@Avondaledealerships and on Instagram at www.instagram.com/avondaledealerships for the latest updates and stories from our team.